I was delighted to be invited by Dr. Catherine Hua Xiang to join an excellent panel on becoming fluent in Chinese and building a career related to China at the London School of Economics, which took place on March 7. It was particularly exciting to address audience which was in the same room where I […]
After the 2022 International Conference on Business and Policy Studies was successfully held earlier this year, three of the organizing academics compiled and published its proceedings with Springer. Li Xiaolong and Yuan Chunhui have teamed up with Ivo Ganchev to bring together 94 contributions from dozens of researchers into a single volume. The book combines […]
My numerous past visits to Hunan province have always been productive and recently, the Party Secretary of Zhuzhou (株洲), Cao Huiquan (曹慧泉) invited me to discuss how the brand of his city could be promoted internationally. This is a city which can be reached in about one hour by car from Changsha and it has […]
The 2022 edition of the China International Fair for Trade in Services (CIFTIS) was held from 31 August to 5 September in Beijing, China. Since my appointment as Vice-chairman of the Bulgaria-China Chamber of Commerce in 2019, it has become a tradition to have national representation at the event each year and to have the […]
On Sep 5, the China-Europe Qingdao Forum on Sustainable Development and 2022 International Health and Development Industry Development Forum (中欧可持续发展青岛论坛暨2022国际健康与环境产业发展论坛) took place in Beijing. The event featured the launch of a Green Model of the China-Europe Rural Revitalization Initiative, which promotes cooperation in green and sustainable development between Chinese and European rural areas. This could […]
Earlier this week, I had the pleasure of speaking at the Yulin Economic Forum for the second year in a row, albeit virtually (due to the COVID-19 pandemic). My talk focused on the potential for economic cooperation between Bulgarian companies and Shaanxi province, as well as on potential partnerships between Bulgarian cities and Yulin. Judging […]
On August 15, a forum on brand ranking methodology was organized by the leading Chinese branding consultancy, TopBrand Union. Leading experts were invited to discuss the current state of methodology and to share their views regarding the rankings published annually by TopBrand Union. The discussion was hosted by Prof. Wang Yong and Ivo Ganchev, and […]
The China Brand Festival is in full force! On the second day of the event, I delivered extensive remark at a panel about branding and/in the finance industry. This is only one of the 20+ panels which ran on the same day and it was a great opportunity to dive deep into various topics with […]
The China Brand Festival is an annual event where high-level executives and leaders from the Chinese marketing industry get together to discuss the latest trends on various panels and to hold awards ceremonies. The most successful companies, teams and managers are presented with various accolades for their achievements. The event is organized by TopBrand Union, […]
Liuyang is a beautiful city in the Eastern part of Hunan province. It is surrounded by gorgeous natural sites but economic development has not caught up with Changsha (capital of Hunan) and other major Chinese cities. The population of the city has recently surpassed 1.5 million and: it is relatively small by Chinese standards but […]
